Vape (VAPE) & Hamilton Beach Brands (NYSE:HBB) Critical Analysis

Vape (VAPE) & Hamilton Beach Brands (NYSE:HBB) Critical Analysis

Vape (OTCMKTS:VAPE) and Hamilton Beach Brands (NYSE:HBB) are both small-cap computer and technology companies, but which is the superior investment? We will contrast the two businesses based on the strength of their risk, analyst recommendations, earnings, dividends, valuation, profitability and institutional ownership.

Analyst Recommendations

This is a breakdown of recent recommendations and price targets for Vape and Hamilton Beach Brands, as reported by MarketBeat.

Volatility & Risk

Vape has a beta of -1.63, meaning that its stock price is 263% less volatile than the S&P 500. Comparatively, Hamilton Beach Brands has a beta of -0.47, meaning that its stock price is 147% less volatile than the S&P 500.


This table compares Vape and Hamilton Beach Brands’ net margins, return on equity and return on assets.

Insider & Institutional Ownership

0.0% of Vape shares are owned by institutional investors. Comparatively, 39.2% of Hamilton Beach Brands shares are owned by institutional investors. 32.7% of Hamilton Beach Brands shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.


Hamilton Beach Brands pays an annual dividend of $0.34 per share and has a dividend yield of 1.6%. Vape does not pay a dividend. Hamilton Beach Brands pays out 20.6% of its earnings in the form of a dividend.

Earnings and Valuation

This table compares Vape and Hamilton Beach Brands’ gross revenue, earnings per share and valuation.

Hamilton Beach Brands has higher revenue and earnings than Vape.


Hamilton Beach Brands beats Vape on 9 of the 11 factors compared between the two stocks.

About Vape

Vape Holdings, Inc. engages in designing, marketing, and distributing ceramic vaporization products. The company offers blended ceramic vaporization element for torched, electronic, and portable vaporizers under the HIVE Ceramics brand. It provides a nonporous, non-corrosive, chemically inert medical-grade ceramic vaporization element, which could be used for a range of applications, including stand-alone vaporization products and electronic cigarettes. The company distributes its products through dealer network, as well as through an e-commerce site. Vape Holdings, Inc. is based in St. Petersburg, Florida.

About Hamilton Beach Brands

Hamilton Beach Brands Holding Company, together with its subsidiaries, operates in the consumer, commercial, specialty small appliance, and specialty retail market in the United States and internationally. It designs, markets, and distributes a range of small branded electric household and specialty housewares small appliances, including blenders, can openers, coffeemakers, food processors, indoor electric grills, irons, mixers, slow cookers, toasters, and toaster ovens, as well as commercial products for restaurants, bars, and hotels under the under the Hamilton Beach, Proctor Silex brand names. The company also offers counter top appliances and kitchen tools under the Wolf Gourmet brand; garment-care line products under CHI brand name; and game and garden food processing equipment, such as meat grinders, bag sealers, dehydrators, and meat slicers under the Weston brand, as well as several private-label brand names. It sells its products through a network of mass merchandisers, e-commerce retailers, national department stores, variety and drug store chains, specialty home retailers, distributors, and other retail outlets. In addition, the company operates as a specialty retailer of kitchenware in outlet and traditional malls throughout the United States. As of December 31, 2017, it operated 210 stores. The company is based in Glen Allen, Virginia. As of September 29, 2017, Hamilton Beach Brands Holding Company operates as a subsidiary of NACCO Industries, Inc.

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